1. Activate your channel's homepage layout

2. Set up the "Featured Channels" sidebar

3. Add website and social media links in About tab

4. Create a new playlist and add it to your homepage

5. Add a channel trailer for unsubscribed visitors

6. Add videos from other channels to your playlists

7. Encourage subscribers, comments, and likes with video content, cards, or annotations

8. Link to other videos on your channel with Cards

9. Verify your website

10. Link to your website in video descriptions

11. Make sure your channel description is up to date

12. Create a YouTube ad

13. Do you have a separate VEVO channel? If so, create a VEVO playlist and add it to your homepage

14. Update your Channel Art

15. Organize your homepage playlists and playlist video order in the order you want fans to watch

16. Post cover song videos

17. Perform on live stream

18. Collaborate with other artists to create videos

Feel free to check out my YouTube channel for some inspiration!

This post is an excerpt from Katherine's workbook, Market Your Music Online. Buy on Amazon.

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