Tech Resources
There’s a lot of “tech stuff” that goes on behind the scenes of an online business… these are some of my personal favorite platforms that I use on a weekly basis for both Designing the Row® and my clients.
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Website Builder
Designing the Row exists because of the Squarespace platform and has been exclusively designing websites using Squarespace since 2016. Katherine has since become a “Squarespace Expert” and “Squarespace Authorized Trainer” and has created over 200 websites on the platform.
*Deal: Get 20% off
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Online Business Management
Designing the Row has been sending proposals, contracts, and invoices using Dubsado since the beginning. The online tool also offers client management, financial reporting, scheduling, and so much more.
*Deal: Get 20% off your first month or year using the link below or code ‘katherine’
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YouTube Video Optimization
If you regularly upload content to YouTube, you need TubeBuddy in your life! I constantly check stats on TubeBuddy to help me optimize video titles, get topic ideas, and search popular keywords.
*Pricing starts at $6/mo
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Online Graphic Design Tool
Social media graphics, YouTube thumbnails, brand guideline documents, removing image backgrounds, slideshow presentations, EPK PDFs, podcast covers, event invites… you name it, I’ve designed it in Canva!
Free plan available
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Email Marketing
I use Kit (formerly ConvertKit) to send Designing the Row marketing emails. I was initially drawn to the platform because of the subscriber organization and tagging options, but have loved the simplicity of the tool and recommend it for anyone who wants to send plain text marketing emails.
*Free up to 1,000 subscribers
Watch: Using Kit with Squarespace -
Email Marketing
MailChimp is my go-to recommendation for anyone getting started with email marketing. It integrates easily with Squarespace and allows you to create custom designed marketing emails and automations.
Free starter plans available
Watch: Using Mailchimp with Squarespace -
Email, Productivity, and Collaboration Tools
Google Workspace integrates with Squarespace, so once you connect your domain name to your public website, you can create a Google Workspace account. This includes a custom email address, Google Drive, YouTube, and more.
Deal: First year free through Squarespace
Watch: Google Workspace setup tutorial (using Squarespace) -
Payment Processing
If you plan to sell your services or products online, you’ll want to have a Stripe account. It’s how you allow people to pay with credit card directly through your website or other online platforms (the customer won’t know they’re using Stripe as the checkout experience on whatever platform will be seamless).
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Stock Photos
Unsplash is built-in to Squarespace so you can search free stock images as you’re creating your pages, but you can also search and use it separately as well.
*Affiliate Disclaimer: If you purchase anything through these affiliate links, it comes at no extra cost to you though Designing the Row may earn minimal sums when if/when you use these links. However, you are in no way obligated to use these affiliate links. Thanks for your support!