Tutorials

The Designing the Row® blog features free video tutorials and resources to help you take your Squarespace website and online presence to the next level.

Ecommerce Katherine Forbes Ecommerce Katherine Forbes

2024 Squarespace 7.1 Product Setup & Page Styling

In this video I'm going to share a 2024 version of another popular video on my channel to show you and updated version of how to set up a Store on your Squarespace 7.1 website. Then I'll walk you through how to add a physical product and style the product and Store pages, so let's just dive right in!

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Branding Katherine Forbes Branding Katherine Forbes

Brand Guidelines Template & Tutorial

If you have been following along with the Branding Video Series you should now have the following brand elements ready to be able to customize this brand guidelines template: a call to action, a tagline, keywords, SEO description, your About page bio, your photos, your typography (font pairing), and your color palette created. Now let's put it all together, make it official in these brand guidelines.

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Branding Katherine Forbes Branding Katherine Forbes

How to Create a Brand Color Palette

In this video I’m going to show you how to create a brand color palette in two different ways. First. I'll show you how I created my own monochromatic color palettes and then I’ll show you how to use your brand photos to create a color palette and pull colors directly from your photos.

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Branding Katherine Forbes Branding Katherine Forbes

Choosing Photos for Your Website

You need to have photos before you can start your website design. In this video I’m going to show you behind the scenes of going through my own brand photoshoot gallery so you can see how I choose and narrow down my selections so you can do the same with your photos. I know it can be overwhelming when you get this big gallery of pictures back. How do you even make decisions on what to use on your website? That is what we're going to go over in this video.

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Branding Katherine Forbes Branding Katherine Forbes

Using AI to Write Website Content

In this video, I’m going to show you how to use both ChatGPT and the built-in Squarespace AI tool to create on-brand copy for you in literal seconds. Specifically, an SEO-friendly About page bio and homepage tagline.

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Branding Katherine Forbes Branding Katherine Forbes

Planning for a Brand Photoshoot

In this video I’m going to talk you through how I planned my brand photoshoot - everything from how I decided on location, what the vibe was going to be, what to wear, what props to take with me, to how I communicated all of this with my photographer!

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Digital Marketing Katherine Forbes Digital Marketing Katherine Forbes

Google Workspace Email Alias Setup

Google Workspace email alias setup is pretty simple. But you might be wondering what is an email alias and why you might need one. Essentially it's an alternate email address that operates using your existing gmail inbox. And that's exactly what I explain in this video. I go through five scenarios where having an email alias would be helpful and then I share my screen to show you exactly where to go to create your email alias.

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